Last May, I was invited by Brazilian designer Almir França to be part of a photo shoot in Central Park. Almir – who lives in Rio de Janeiro – designed a collection inspired on the Ecologic Reserve Tinguá in Xerém (Duque de Caxias – RJ); his idea for the shoot was to combine the green from Tinguá with the green in Central Park with the message that people should understand how important the green is to the world, using fashion as a tool, Almir wants us to save the leaves.
“Save the Leaves” collection will be launched in August 2 in Rio de Janeiro with a show where 50 looks will be presented, the event will take place at CADEG – Municipal Market of Rio de Janeiro during the closing festivities of its Winter Festival, with support from the Department of Environment of the State of Rio de Janeiro.
The photos taken in Central Park will be in a catalog featuring the 2014 Almir França collection, with texts by Pierry Verger, Flavio Guilon and Fernando Terra; also including photographs by Roberta Brandão. The catalog has a fashion message that contributes to the construction of new identities. Honestly, I was very honored to have been invited by the designer to be included in his eco fashion project.
You can find Almir França no FACEBOOK
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